The dossier

Proof, not adjectives

This page exists because of one afternoon. Our son was chewing a toy somebody gave us, and we could not find out where it was made, what the silicone was, or whether anyone had ever tested it. Nobody would tell us. Everybody had a nice website.

So this is the page we wanted to find and could not. It is not written to be enjoyable. It is written to be checked.

Status today, August 2026

We are pre-launch. The factory has been visited. Samples are with the lab. No test report has been published on this site yet, because we do not have one in our hands yet.

We could have written "rigorously tested" here and nobody would have checked. That sentence is exactly what we could not verify about somebody else's toy, so it is not going on our own page.

How a product gets here

Four steps, and any one of them can stop it

01

The factory, in person

Not a video call and not an agent. We go, we walk the floor, we look at how the silicone is mixed and who is standing at the machine.

02

The material, on paper

Food-grade silicone with documentation of the compound, not a supplier's word for it. If they cannot produce the paperwork, the conversation ends.

03

The independent lab

Samples go to a third party we pay and do not control. Toy safety and food contact, both, to EU standards and the stricter German silicone benchmark.

04

Published as it is

The report goes on the product page in full. If it comes back with a finding, that finding is published and the product does not ship.

The standards

What we ask for, and what each one is actually for

EU 2009/48/EC Toy Safety Directive, the legal basis for CE marking in the EU.
EN 71-1 / -2 / -3 Mechanical and physical properties, flammability, migration of nineteen elements.
(EU) No 10/2011 Plastic materials and articles intended to come into contact with food.
LFGB §30/31 + BfR XV The stricter German silicone food-contact benchmark. We ask for this on top.
EN 14350 Drinking equipment, applies to our cups and anything with a spout.

CE marking is a legal minimum, not an achievement, and a manufacturer can apply it on their own assessment. That is why we ask for third-party reports on top of it, and why we name the standard rather than writing "fully certified".

Product by product

Every field we have, and every one we do not

Ten products. The empty fields are the honest part. Come back and they will be filled, or the product will be gone.

The dossier
The dossier At the lab
Materialpending, published here the day it lands
Made inpending, published here the day it lands
Factory visitedpending, published here the day it lands
Testing labpending, published here the day it lands
Report numberpending, published here the day it lands
Report datepending, published here the day it lands
Batch coveredpending, published here the day it lands
Tested against
EU 2009/48/EC EN 71-1 / -2 / -3 (EU) No 10/2011 LFGB §30/31 + BfR XV

We are pre-launch. Nothing above is filled in yet, and we are not going to fill it in with words instead of documents. When the report arrives it appears here, in full, including anything we would rather it did not say.

Coming, and we mean it

The products we said no to

The most useful thing we can publish is not what we decided to sell, it is what we decided not to. A supplier we walked away from, a sample that came back wrong, a product idea we liked and killed.

This section is empty today because we have only just started saying no, and we are not going to invent a rejection to look principled. The first one gets written up here in full, supplier named where we are legally able to name them.

The boring truth

Who we are on paper

Company

Baby Joe Joe S.L., a Spanish limited company. Two founders, no investors.

Where we sit

Amsterdam and Marbella. Orders ship within the EU.

Where it is made

Asia. Visited in person.

Returns

Fourteen days to change your mind, the European right, and you do not have to give us a reason. Write to us and a person answers. We would rather solve it with you than hide behind a policy.

The full terms, on the returns page
Reviews

None yet. Nobody has received a product. We are not buying any.

Contact

info@babyjoejoe.com. A person answers, usually Papa or Mama.